Will AI Replace the Open House? How Virtual Tours and Smart Marketing Are Changing the Way Homes Are Sold

The real estate world is experiencing a major shift as technology reshapes the way homes are marketed and sold. Artificial intelligence and smart digital tools are transforming how agents connect with potential buyers. Traditional open houses, once the main event for showing homes, are now being enhanced, or sometimes replaced, by virtual experiences that allow buyers to explore properties without leaving their couch. The Power of Virtual ToursVirtual tours have become a game changer for both buyers and sellers. With high-definition visuals and 360-degree walkthroughs, buyers can explore every room, examine details, and get a feel for the home at…
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What’s Ahead For Mortgage Rates This Week – October 20th, 2025

The government has been facing a shutdown for the past 19 days with continued obstinacy from both parties, largely over healthcare subsidies. As a result, there will be few major reports this week, the most notable being the Federal Reserve’s Beige Book, which indicates that the U.S. economy is once again showing signs of slowing. Federal Reserve Chairman Jerome Powell also provided comments on the current inflation outlook, noting that multiple private and public data sources show inflation remains largely within projections. He added that the Fed will maintain its current monetary policy stance despite the ongoing government shutdow. There…
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How Walkability Scores Impact Home Value

When buying a home, location is often cited as the most important factor. One element of location that has gained attention is walkability. Walkability scores measure how easy it is to access amenities like grocery stores, restaurants, schools, and parks by walking. Understanding walkability can help buyers evaluate lifestyle benefits and potential resale value. What a Walkability Score MeansWalkability scores typically range from zero to one hundred, with higher scores indicating more pedestrian-friendly areas. A high score often correlates with convenience, accessibility, and vibrant community life. Buyers value neighborhoods where daily errands can be accomplished on foot, which can influence…
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